Agricultural Podcasting and the Evolution of Agropreneurship in Nigeria: Confluence or Conflict?

Abstract

Objective: This work aimed to ascertain how agricultural podcasts have evolved (or declined) agropreneurship in Nigeria.

Method: A descriptive survey was utilized to gather the Nigerians’ experiences and perspectives on agri-podcasts and the growth and adoption of agropreneurship. A close-ended questionnaire of 22 elements was used to sample 293 Nigerians. Applying purposive and accidental sampling techniques, 293 respondents were reached through selected podcasts (The Agric Business Show, The Farm Africa, Agri Venture NG, AGRA, and the Lasgidi Farmer Podcast). Data were presented in a percentage frequency table, and the weighted mean table of a 4-point Likert scale was shown.

Result: A high level of knowledge and awareness of agropreneurship among Nigerians exists courtesy of agri-podcasts. Again, agricultural podcasts existed in the evolution of agropreneurship in Nigeria and the uptake of agropreneurship/agro-business or agro-allied ventures as viable sources of employment and incomes by Nigerians. However, a reported conflict exists between agricultural practices as projected by agri-podcasts and the traditional farming system in Nigeria.

Conclusion: Government and extension agents should use podcasts and other new media technologies/platforms to educate the people and campaign for the country's agricultural development in collaboration with traditional institutions and practices.